Most agencies don’t need more ideas.
They need fewer, better ones and the focus to make them count.
I work with founders of agency businesses on the harder part of leadership: improving the quality of their decisions, reducing wasted effort, and turning intent into progress that sticks.
Where agency founders often get stuck
- The business has momentum, but not direction.
- Decisions feel heavier than they should.
- What used to work no longer quite does.
- You keep moving, but progress feels slow and expensive.
On the surface, things look fine. Underneath, the business feels harder to run than it should and positive change too slow to happen. Everyone is busy, yet meaningful change is frustratingly slow and activity doesn’t translate into progress.
I bring close to three decades of agency experience, but more importantly an experienced, impartial perspective. I work alongside founders to help them clarify direction, commit with confidence, and make better decisions — so progress happens more consistently, not just occasionally.
What usually changes
The changes we achieve working together are practical, structural, and lasting.
- Decisions become clearer.
- Priorities stop competing.
- Plans survive contact with reality.
- The business becomes calmer and more predictable.
- Progress speeds up… without everything feeling urgent.
If this resonates
You can:
Try this…
A regular email with a difference: One actionable idea to consider for your agency every two weeks. Sign up.